E-COMMERCE CONSULTANCY
Data > Information > Knowledge
Most companies have the problem of data overload whilst at the same time have a lack of useful information...
Data is only useful if it is organised in such a way that it becomes information. When information is collected and evaluated we gain knowledge...
To develop e-commerce solutions effectively, you need to analyse exactly what fields of information your business needs and the processes by which this data is collected, processed and disseminated. Once you have been through this data flow and system mapping process, you can develop a truly effective online system.
Managing Knowledge More Effectively
In business today, you have to be informed to succeed - you must know your customers, your markets and your competitors. Whatever business you are in, you are in the business of managing information about your prospects, markets, clients and services. Many businesses already hold a great deal more marketing intelligence than they use. Optimising mission critical management information systems is essential if you are to succeed in an increasingly competitive market place.
All too often, staff spend too much of their time collecting and disseminating information in an ad-hoc fashion. It is far more effective and efficient to take a more structured approach to the management of information. The answer is to realise the potential of this data through data mining, structured data capture and relational database systems.
The only way to manage knowledge more effectively is to analyse the key processes and information flows throughout the organisation and your supply chain...
- Use online databases to open up islands of isolated and inaccessible information
- Implement web-based quality management systems to improve communications and performance and reduce waste and rework
- Use consultation and knowledge transfer tools such as online discussion groups
- Send and receive information to your customers, stakeholders and suppliers electronically
Using online systems, we can help your business to communicate and share information more efficiently and effectively.
Structured Systems Analysis and Design
To develop a coherent information systems strategy, businesses need to adopt a structured systems analysis and design methodology.
This means looking at information flows across the organisation, how individual pieces of data are collected and organised to become information and then distributed and communicated to their intended target audience.
To develop effective and efficient online services, you will need to produce a data model and information architecture for your business.
Once you have a relational database system, you can deliver real bottom line performance and cost reduction benefits via the Internet, Intranet or Extranet.
Further Information
To find out more about our knowledge management consultancy services, e-mail consultancy@mqm.co.uk.